ERP and OMS - a match made in Ginesys One
What is an OMS?
Ecommerce has come a long way and so have e-commerce operations. Order management systems help brands update various online channels with SKU information, provide latest updated inventory and pricing, run discounts and fulfil orders with shipping integrations and ERP and accounting integrations.
What is Browntape?
Browntape is India's leading ecommerce order management system (OMS) that is integrated with Flipkart, Ajio, Amazon and other marketplaces and commerce platforms like Woocommerce, Shopify, Magento and more. It is a part of India's only retail tech suite Ginesys One.
What is a connected app?
Connected Apps is a technology concept of integration in Ginesys ERP that allows ERP to connect with the other satellite applications under the Ginesys One suite. Master data is mapped and connection API keys are saved to ensure a seamless operation.
What is the Ginesys Browntape integration at the warehouse ?
Ginesys ERP is integrated with Browntape to update near real-time changes in warehouse and POS (retail store) inventory to the OMS. OMS also sends any new or cancelled orders to the warehouse. Any free stock is automatically allocated to the order. Once picked from the warehouse bins and shipped the updates are synced back to the OMS. This works for both B2C and B2B piece-wise orders. Delivery details are also being captured in ERP through this integration.
What are the benefits of this integration?
The benefits of this integration are as follows:
1. No need to separate the online inventory or channel-wise inventory in the warehouse. This means that your business can operate at higher inventory turns
2. Faster near real-time sync between channels and ERP
This is a key requirement to ensure that you get orders that can actually be fulfilled. The faster the communication between ERP, POS and OMS the better the results of the operations and more accurate order allocation
3. Allows for omni retail
Omnichannel retail requires OMS to have a view of POS data in near realtime. The integration helps publish this data to OMS automatically.
4. Accurate understanding of channel-wise profitability
With the correct posting of sales to the correct sales ledgers you can have a clear track on channel-wise gross profits and how to improve the business on the channel.
5. Complete integration with warehouse operations
Deep integration has led to the ambit of warehouse operations being under severe scrutiny and need for a robust WMS. Ginesys WMS is now fully integrated with Browntape OMS and all actions are having an impact in both directions from order to cancellation to picking to shipping. This ensures a very high accuracy of inventory in the warehouse and hence an accurate inventory pool for online orders.
With this update we can truly say we are in the age of connected or omni retail where brands can confidently sell on online and offline using a single inventory. We are fulfulling our commitment of Ginesys One being the single suite for all omni workflows.
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